Back in December, Bucks head coach Jason Kidd called Steph Curry "our modern-day (Michael) Jordan."
Last week, Steve Kerr said that Curry's soaring popularity is similar to the "Michael phenomenon."
Movie director, producer and writer Spike Lee doesn't agree.
“He’s a great player, but Brand Jordan is a $5 billion dollar company, baby,” Lee told the New York Daily News on Sunday. “Don’t even try to compare.”
Curry boasts the No. 1 selling jersey in the NBA, and he registered the second most All-Star votes behind Kobe Bryant (Curry was No. 1 last year).
He's the reigning MVP and is the front-runner to win the award again.
Curry struggled in front of Lee on Sunday night, registering just 13 points (second lowest output this season) on 5-for-17 shooting.
Since his incredible 37-point performance against the Spurs a week ago, Curry is averaging 16.7 points on 38.3 shooting over his past three games.
“What (Curry’s) doing is great. I have no criticism. I love his game," Lee said. "I love his father. He used to kill the Knicks. But when people start comparing him (Steph) to Michael Jordan, there’s only one Jordan. Slow the roll. Take a chill."